An effective menu can make the ultimate difference between a restaurant’s success and failure. A great menu not only highlights your most expensive dishes, but also pulls your customer toward items that you are most proud of sharing. Designing a menu should should exhibit style...
Restaurant marketing has become much more complicated in the past few years with the landscape of restaurant business radically transformed by the advent of digital technology. No longer do restaurant owners depend on the traditional word of mouth to market their restaurants. Today's successful restaurants...
Make your drive thru more efficient and a better experience for your customers with these tips. Greet customers with a friendly, enthusiastic, two-part greeting. “Welcome to Chicken Land. May I take your order?”“Please” and “thank you” spark feelings of appreciation and build loyal customers.Direct drive thru...
As a QSR owner, you’re probably always thinking of new ways to market your business. You want to attract new customers and keep them as loyal patrons. You want to stand out from the competition and show customers what makes your quick serve restaurant special....
Kid-Friendly restaurants can see, on average, an increase in traffic of 25 percent, so use these creative kid-friendly restaurant ideas to make your place a favorite family dining destination. Your Youngest Guests Can Easily Become Your Best Guests! It’s important to understand that children are a popular...
Drive thrus innovations are on the rise. Sophisticated, two-way speakers with LCD screens display your order to ensure accuracy; preview menus display videos of sparkling, ice-cold sodas and digital dayparting tactics show time-sensitive menu items to promote breakfast, lunch or dinner items. If you’re considering a...
Drive-thru restaurants have long been appealing to customers for their convenience. Since many people drink coffee throughout the day, combining the ease of a drive-thru restaurant with quality coffee and well-made coffee drinks could prove to be a lucrative business venture. Marketing a drive-thru coffee...
Well before 2020 and COVID-19 hit, drive-thru service has been extremely popular in the U.S, and becoming more and more popular in other countries. According to a report by QSR Magazine, most major fast-food and fast casual restaurants report that drive thru service makes up a...
Digital menu boards are quickly becoming a popular choice for fast casual restaurants. Not only do they make customers feel like they’re dealing with a modern business, but the staff also enjoys the fact that pricing, menu items, and even the menu board design can...
Choosing an aesthetic for your full service, quick serve or fast casual restaurant can be overwhelming. There are tons of restaurant design and decor ideas out there! To help you narrow down your options, we’ve compiled a list of twelve design ideas for restaurants. The terms...