First things first: Dayparting is a fancy word for scheduling, and in terms of digital signage, it refers to playing the right content for the right time of day. For example, drive-thru restaurants can use dayparting features on their digital menu boards to show their breakfast menu until a specific...
While today’s fast food and quick service restaurants are cooking up orders in record time, payments options, such as debit and credit cards or simply cash, are struggling to keep pace. Card-not-present and contactless payment options are trends happening now, with continued expected growth, as drive thru restaurants evaluate...
The success of your drive-thru depends on clear communication, order accuracy and fast service – the basic ingredients for customer satisfaction and repeat business. When your customers choose the drive-thru, quick convenience is probably the main driver so restaurant operators should be aware that every drive-thru...
A successful fast-food restaurant relies on a high volume of repeat business. To effectively market such a business requires quick delivery of a competitively priced product and the ability to serve customers in a timely and friendly manner. Boost Sales with Menu Displays Digital signage has transformed restaurant operations and management,...
Establishing a new fast-food business presence in a new town involves making your restaurant visible to the community and building relationships with local residents and city leaders. By consistently promoting your fast-food business and becoming involved in community events, you can successfully establish a positive presence in a new...
Customers look for speed and accuracy when they place an order and pick up food at a restaurant drive-thru, and they want an overall satisfying customer service experience. It’s estimated that 50 to 70 percent of fast food sales occur at the drive-thru so it’s...
Today, over 3.6 billion people use the Internet. That’s more than 40% of the world population. A huge chunk of this online population searches for and finds restaurants online. They look up menus, compare prices, go through reviews before going over to a restaurant or...
Since the 1970s, restaurant owners and operators have tinkered with the nuts and bolts to create a drive thru that is as fast, efficient, and pleasant as possible. Innovations throughout the years, from wireless headsets and order-confirmation boards to dual lanes and pre-sell signage, have...
Fast casual restaurants are on the rise in the United States and it’s growing no matter how you look at the numbers. The fast-casual dine-in restaurant sector grew 5.4 percent in 2018, easily out-pacing any other sector, with fast casual customers increasing their visits by...
QSR and Insula Research have estimated that about 50 to 70 percent of fast food sales happen at the drive thru window. With over half of customers choosing to use the drive thru windows to get their orders, customer service must be a top priority...